Step-by-Step: How to Request Google to Remove Sensitive Personal Data in 2025
Google has expanded its privacy tools dramatically. Learn exactly how to use the 'Results about you' dashboard and removal forms to protect your sensitive information.

Step-by-Step: How to Request Google to Remove Sensitive Personal Data in 2025
Finding your personal data exposed in Google Search — whether it's your home address, phone number, or sensitive images — is unnerving. The good news is that Google has dramatically expanded its privacy tools in recent years.
In 2025, the process is faster and more user-friendly than ever before, thanks to the updated "Results about you" dashboard and simplified removal policies.
This guide walks you through the exact, verified steps to request removal of sensitive information from Google Search right now. We'll cover the free tools you can use immediately, and explain when you might need professional assistance.
What Counts as "Sensitive" Personal Data?
Before you start, it's important to know what Google will and won't remove. Google's policies have evolved to be more protective, but they still have specific criteria.
✅ Google WILL typically remove:
- Personal Contact Info: Home addresses, phone numbers, and email addresses (if they carry a risk of harassment or doxxing)
- ID Numbers: Social Security Numbers (SSN), tax IDs, passport numbers, etc.
- Financial Info: Bank account numbers, credit card numbers, and images of handwritten signatures
- Login Credentials: Usernames and passwords
- Medical Records: Confidential personal medical information
- Non-Consensual Imagery: Explicit images shared without consent (revenge porn) or fake pornographic images (deepfakes)
- Images of Minors: Pictures of anyone under 18 (with some exceptions)
❌ Google typically will NOT remove:
- Public Records: Government records like property deeds, marriage licenses, or voting records (unless they pose a significant safety risk)
- General News/Articles: Unflattering news stories, bad business reviews, or general mentions of your name, unless they violate other policies
Method 1: The "Results About You" Dashboard (Fastest for Contact Info)

Updated significantly over the last year, the "Results about you" tool is the most proactive way to manage your digital footprint. It doesn't just let you remove results; it can actively scan for them.
Step 1: Access the Tool
- Open the Google App on your phone or visit myactivity.google.com/results-about-you on your desktop
- Make sure you are signed into your primary Google account
Step 2: Set Up Monitoring (Highly Recommended)
- Follow the prompts to add your Name, Address, Phone Number, and Email
- Google will scan its index for matches
- Tip: Enable "Push Notifications" or email alerts. This alerts you automatically if your private info pops up in a new search result
Step 3: Review and Remove
- If the tool finds matches, they will appear in a list labeled "Results to review"
- Click the "Request Removal" button next to each result
- You can track the status of your requests in the "Approved" or "In progress" tab
- Approvals are often automated and can happen within hours or a few days
Method 2: Removing Results Directly from Search (The "Three Dots" Method)
If you stumble across a result while browsing that isn't in your dashboard, you can report it immediately without leaving the search page.
- Find the Result: Search for your name or the specific query bringing up the sensitive data
- Click the Three Dots: Look for the three vertical dots (⋮) next to the result's URL or title
- Select "Remove result": This opens a simplified menu
- Choose the Reason: Select the option that best fits, such as "It shows my personal contact info" or "It contains illegal content"
- Submit: Follow the brief prompts to finalize the request
💡 Pro Tip: Search for yourself in incognito mode to see exactly what others see when they Google your name.
Method 3: The Advanced Legal Removal Forms (For Complex Cases)
For situations involving non-consensual explicit content (NCEI), copyright infringement (DMCA), or deepfakes, the standard dashboard isn't enough. You need Google's dedicated legal forms.
For Non-Consensual Explicit Images & Deepfakes
- Go to Google's Help Center for removing content
- Select "Remove non-consensual explicit or intimate personal images from Google" or the specific option for "involuntary fake pornography" (deepfakes)
- Provide the URLs of the images and context verifying it is you
- 2025 Update: Google has improved its algorithms to filter duplicate copies of these images once one is removed
For Copyright Infringement (DMCA)
If someone is using a photo you took (like a selfie or professional headshot) without permission:
- File a DMCA Takedown Notice via Google's legal dashboard
- Assert that you are the copyright holder
- This is often more effective than a privacy request for generic photos because copyright law forces Google to act or risk liability
Crucial Reality Check: De-indexing vs. Deleting
This is the most important distinction to understand.
Google is a directory, not the source.
When Google "removes" a result, they are de-indexing it. This means the page no longer shows up when someone searches for your name.
- The Good News: 99% of people won't find it
- The Bad News: The page still exists on the source website. If someone has the direct link, or uses a different search engine (Bing, DuckDuckGo), they can still see it
To completely erase the data, the source website itself must delete it.
When to Use Professional Help
Google's free tools are excellent for simple, compliant cases. However, the "DIY" route has limitations.
You might need professional help if:
1. The Content Keeps Coming Back
Data brokers and malicious sites often "respawn" your profile on slightly different URLs. Catching them one by one is a full-time job. Professional services use automated monitoring to play "whack-a-mole" at scale.
2. The Source Site Refuses to Delete It
Google might hide the link, but if the source site (e.g., a "cheater" site, a mugshot database, or a revenge forum) keeps the page live, it can still be shared on social media.
We specialize in sending legally framed requests to site owners, hosts, and registrars to get the source content deleted, not just hidden.
3. Complex Legal Situations
If you are dealing with a smear campaign, fake reviews, or highly damaging allegations that don't fit neatly into a "privacy" checkbox, you need a custom strategy. This often involves drafting specialized DMCA notices or defamation policy reports that trigger a manual review by Google's legal team.
4. Cross-Platform Removal
Your info is rarely just on Google. It's likely on Bing, Yahoo, and dozens of people-search databases simultaneously. A service manages removal across the entire ecosystem, not just one search engine.
🛡️ Need More Than Google Removal? We handle source website takedowns, cross-platform removal, and ongoing monitoring. Get a free case evaluation →
Summary Checklist for 2025
| Step | Action | Timeline | |------|--------|----------| | 1 | Activate "Results about you" monitoring | Today | | 2 | Audit your footprint (search yourself in incognito) | This week | | 3 | Request de-indexing via "Three Dots" menu | Immediately | | 4 | Attack the source (contact webmaster) | If needed | | 5 | Escalate to professional help | If content is stubborn or reappearing |
Pricing for Personal Information Removal
| Service | Standard | Priority | |---------|----------|----------| | Personal Information Removal | $299 | $449 | | Doxxing Protection | $699 | $999 | | Comprehensive Privacy Cleanup | $499 | $699 |
All plans include:
- Google de-indexing requests
- Source website contact
- Cross-platform removal (Bing, Yahoo)
- Money-back guarantee
Final Thoughts
Taking control of your privacy takes effort, but with these updated tools, you have more power than ever to clean up your digital history.
Key takeaways:
- Start with Google's free tools (Results About You, the "three dots" method)
- Document everything
- Use the correct form for each content type
- Address source websites when needed
- Set up monitoring
- Be persistent with appeals
For complex cases or professional assistance with documentation and submission, we provide honest case evaluation and professional preparation without fake promises.
We'll tell you honestly what can be removed and give you a realistic timeline.
Disclaimer: This article is for informational purposes only and does not constitute legal advice. Google's removal policies and criteria change over time. Removal outcomes depend on many factors specific to each case and cannot be guaranteed.
Need Help With This?
Our team specializes in this exact type of content removal. Get professional help today.
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